Introduction: the first GOOD4FUR certification was launched in Beijing, China. It marks that fur economic animals farming enters a new era with standardization, process, normalization and modernization.

On January 16th, 2018, GOOD4FUR Certified Farm press meeting was held in China National Convention Center, jointly by China Leather Industry Association (CLIA, for short) and IFF. Five farms were awarded with honor of “GOOD4FUR Certified Farm”, namely Dalian Mingwei Marten Farm Co., Ltd, Huitai Mink Farm, Goldtime Farming (Harbin) Co., Ltd, Harbin Hualong Blue Fox Breeding Co., Ltd, Yichun Back to Kowloon Bay Animal Husbandry Co., Ltd. More than 100 attendees were present at the meeting, including leaders of Forestry Administration and Ministry of Agriculture, Mr. Li Yuzhong, Chairman of CLIA, Mr. Oaten, IFF CEO, Mr. Zhang Wei, professor of Northeast Forestry University, Mr. Hazelwood, Executive Director of the Canada Mink Breeding Association, Yu Jie, Secretary Assistant, China Animal Agriculture Association, Xi Chunling and Zhou Fan, Vice Chairman and Vice Secretary respectively of China Association For The Promotion of International Agricultural Cooperation, Yao Xiaoman and Jiang Yulong, Chairman and Secretary respectively of China Feather and Down Industrial Association, Wang Yue, Vice Secretary, China Aquatic Products Processing and Market Alliance, Shen Nuo, Vice Secretary, China Association of Traditional Chinese Medicine, fur experts representatives and journalists home and abroad.

Photos for five GOOD4FUR Certified Farms

In the meeting, Mr. Li Yuzhong, Chairman of CLIA and Mr. Oaten, IFF CEO gave speeches about animal welfare in fur industry.

(photo for Mr. Li Yuzhong’s speech)

Mr. Li Yuzhong said that over the years, China’s government and industry association had been consistently demanding and advocating normalized breeding, and strict guidlines to fur farming. Cruel treatment to animals was absolutely not allowed. The GOOD4FUR Certification, conducted jointly by CLIA and IFF, was hugely significant for sustainable development of fur industry in China and whole reputation in global fur farming.

(Photo for Mr. Oaten’s Speech)

IFF is the only international organization representing fur industry and regulating industry practice and trade norms. Its CEO Mr. Mark spoke highly of this GOOD4FUR certification. He said the project being launched was hugely significant, becausethe fur farmingwas so important in China.In the last ten years the farmers hadbeenimproving consistentlytheirwelfare here in China.Andastheyweredoing now, bringing inthe scientistsandexperts to help them, sothatthey can actually even get better.Because when it cameto welfare animals，you can always try harder and harder, sothatyoucanreach the very high standard.

Experts and scholars participating the whole process of the certification

On July, 2017, GOOD4FUR Certification was launched in Beijing, establishing a experts database. The experts here are from colleges and universities which well known in fur field, scientific research institutes and fur industry association.

Experts had in-depth debates and finally crafted GOOD4FUR standards, based on the Fur-Bearing Animal Farming and Breeding Technical Directions by the Chinese Forestry Administration, Administrative Measures on Livestock and Poultry License by Chinese Ministry of Agriculture and with reference to European WELFUR standards. The standards comprises threeparts: hardware, animal welfare, and quality of breeders.WhereinAnimal welfare accounts for the highest proportion and evaluates four aspects,namely Good feeding, Good housing, Good health, Good behavior.Hence the name of the certification: GOOD4FUR.GOOD4FUR confirms a scientific and impartial work strictly, objectively and comprehensively. It not only makes awarded one deserved, but also let losers know the gap and improvement.

The certification lasts for half a year, and the process was determined to be strict and orderly.many farms around the country had submitted applicationsactively.Through own benchmarking by the farms,and through screening by associations at different levels, some candidate farms were selected for on-site evaluation.The experts evaluated strictly according to the standards.

From November to December, 2017, CLIA, IFF and experts group jointly evaluated on site. The experts group was selected in database randomly, consisting of 3 Chinese experts and 1 foreign experts for each evaluation. “This project gathers leading experts to conduct serious and strict evaluation, proving that it’s for real.I can see the farm is after Danish standard，I can see the cages are the same，and I can see the animals look healthy here.It is truly an animal welfare certification.” quoted by Claus I J Olsen, CEO of Danish Fur Tech Consulting Co., Ltd.

Promoting GOOD4FUR Certified Farm for sustainable development of fur industry

Fur industry is a traditional and fashionable industry with the complete ecological chain. It is also a sustainable field. Based on IFF, the global gross of fur industry output the value of more than 40 billion dollars, involving a cluster of fur farming, auction, dying, manufacturing and retail, thereinto 30 billion dollars of retail. As the largest trade and further processing country, China is also the biggest producer, consumer in the world. Fur industry solved employment problems directly and indirectly for more than 5 million people, enormously promoting the local employment, improving people’s life standards. In a word, fur industry has made an indelible contribution to farmers’ income, agricultural development and rural stability.

With the improvement of people's living standard and civilization, the problem of animal welfare becomes more and more prominent. GOOD4FUR Certified Farms with normalization, standardization and modernization, has an enormous influence on developing fur industry regularly, improving fur farming standards, and building a positive image in international fur farming. Embracing. GOOD4FUR certification, adhering to high animal welfare standards and comply with environmental protection, is a sustainable project for fur industry to promote China to enter global ecological system.

GOOD4FUR Certified Farm, based on animal welfare and industry development, has set an example for China's farm. The milestone project urges regular fur farming with high standards of animal welfare to realize normalization, standardization and modernization.

ABOUT CLIA

China Leather Industry Association, established in 1998, comprises 1,300 members. China Leather Industry Association is a national organization and serves for whole China leather industry. The China Leather Industry Association covered the sectors of fur and leather making, footwear, leather garment, handbag, leather products and chemicals as well as related institutions, research institutes and colleges. As the role of a bridge and a tie between the government and enterprises, CLIA has to accomplish the work entrusted by the government, implement the government's policies and decrees, as well as promote the development of the leather industry. Meanwhile CLIA, being an important national organization, also involved in variety of works on many aspects, such as outlining the industry program, standard examination, and making survey in leather sector, supporting leather markets establishment, name brand popularization, markets expansion, organizing leather exhibitions, encourage progress of science and technology, personal training, information supplying, environmental protection and carrying out cooperation and exchange with overseas industries and so on. See more:www.chinaleather.org

About IFF

The International Fur Federation (IFF), based in London,is the voice of the fur trade,representing56national fur trade associations and organisations from40countries.Formed over70years ago, the IFFensure its members adhere to strict codes of practice.IFF runs a long-term development for fur industry, establishes a traceability system related to animal welfare and environment protection. In addition, it gives supports to young designers and retailers who want to work in fur industry. See more:WWW.WEAREFUR.COM